THE WHITSUNDAYS

THE REGION

The Whitsunday Region is in the heart of tropical north Queensland, about 1,100km north of Brisbane and 700km south of Cairns. The region is home to the major townships of Bowen to the north, Collinsville to the west, Airlie Beach to the south and Proserpine just in land.

The region is home to one of the world’s seven natural wonders, the Great Barrier Reef and the magnificent 74 Whitsunday Islands including Hamilton Island, Daydream Island and Hayman Island. However, the Whitsunday Region is so much more than just a coral coast wonder, boasting substantial national parkland, ancient rainforests and exotic wildlife, as well as a diverse landscape from lush cane fields to wide, open valleys, mountainous ranges and fertile agricultural pastures.

Airlie Beach is a colourful, cosmopolitan and inviting holiday town. It has developed into a busy retail and major tourism and hospitality hub and provides a gateway to the Whitsunday Islands and Great Barrier Reef. The town is expanding due to its lifestyle attributes and business opportunities, with new industrial hubs popping up to service economic growth and nearby resource sector developments.

THE WHITSUNDAY WAY

In the heart of tropical Northern Queensland situated between the major towns of Mackay and Townsville, sits a nationally and internationally recognised ‘Whitsunday Brand’ that has established this region as one of Australia’s premier tourism destinations. As well as the global tourism industry, Mining and Agricultural sectors are the pillars of this economy.

Boasting a strong and diverse economy driven by the agriculture, mining, tourism, construction, manufacturing, and transport industries; the region is well-connected with the right mix of opportunity and liveability. The region has economic resilience with the Gross Regional Product of the Whitsunday LGA estimated at $3.035  billion in  2019.  With over $4.7 billion in major projects planned or under construction, the region is expecting strong growth over the next 10 years.